Elevator Pitch Development

Learn to craft compelling, concise pitches that effectively communicate your ideas in 30-60 seconds. Master the art of the elevator pitch with these interactive exercises and templates.

Elevator Pitch Principles
Master the fundamentals of creating an effective elevator pitch

The 30-60 Second Rule

An elevator pitch should be deliverable in the time span of an elevator ride (30-60 seconds). This translates to approximately 75-150 words when spoken at a conversational pace.

Essential Components

  • Hook: An attention-grabbing opening
  • Problem: The challenge you're addressing
  • Solution: Your approach or product
  • Value: Benefits to the listener
  • Uniqueness: What sets you apart
  • Call to Action: Clear next step

Common Pitfalls

  • Using jargon or technical language
  • Being too vague or general
  • Focusing on features instead of benefits
  • Speaking too quickly or monotonously
  • Failing to read audience cues
  • Not including a clear call to action

Delivery Tips

  • Practice until it sounds natural, not rehearsed
  • Maintain eye contact and confident body language
  • Adjust your pitch based on the specific audience
  • Use a conversational tone
  • Be passionate but professional
  • Have business cards or contact info ready